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Mike Bloomberg, the former New York City mayor and onetime Democratic presidential candidate, has committed $100 million of his own money to help the party’s nominee, Joe Biden, win the state of Florida.
Bloomberg’s investment is a potential game changer in Florida, a swing state with expensive media markets.
Florida is also considered a must-win state for President Trump if he is to reach the 270 electoral votes needed to win reelection. Biden, on the other hand, is seen as having several routes to 270, without winning Florida’s 29 electoral votes. Bloomberg’s big investment would likely force Republicans to spend more time and money in Florida and allow the Biden campaign to focus its resources on other key states.
“Mike Bloomberg is committed to helping defeat Trump, and that is going to happen in the battleground states,” Bloomberg senior adviser Kevin Sheekey said in a statement. “Mike’s substantial investment in Florida, in addition to his contributions to the DNC and to voter protection and restoration efforts this cycle, will mean Democrats and the Biden campaign can invest even more heavily in other key states like Pennsylvania, which will be critical to a Biden victory.”
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